LOT Polish Airlines announced an agreement for up to 14 Boeing 787 Dreamliners, making LOT the first global network carrier in Europe to operate the world’s newest and most technologically advanced commercial jetliner.

Also, a new LOT advertising campaign was launched on August 1st, 2005 under the motto “You’re under our wing.” The campaign aims at remodelling the brand image and implementing the communications strategy “We follow requirements of our passenger.”

Trimite acest post pe Twitter